Sales is the lifeblood of an organisation and is often an undeveloped and unfocused aspect of businesses. Sales is generally not a career people actively pursue but rather something they end up doing. Smaller companies generally do not have a sales process, have unfocused prospecting techniques, utilising social media to generate interest rather than working to a plan of action. Sales teams can also have tendencies to discount unnecessarily, undervaluing their role in the buyer/seller relationship.
Parabellum have operated with small business who are looking to grow and develop not only turnover growth, but also margin growth and ensuring sales teams do not actively waste their time on techniques and quotations which will not generate a return. Parabellum has a track record of increasing gross profit margins by 40% through proven techniques, positioning and processes, allowing businesses to scale without discounting through a sustainable process.